What if legal’s most powerful value isn’t what it protects, but what it enables?
For years, in-house legal teams were treated like insurance: essential but reactive, and often viewed strictly as a cost center. That perception doesn’t just undersell the legal function—it limits its impact.
But that’s changing. Today, the most forward-thinking legal professionals are reframing their purpose—not as blockers, but as builders. They’re embracing the strategic role of in-house lawyers as proactive, embedded business partners.
That shift is something Andy Dale has championed. As General Counsel and data privacy expert, Andy brings a clear perspective on how in-house lawyers can step into strategic leadership roles. In a recent episode of Notes to My (Legal) Self), Andy shares real-world insights on what it takes to break out of the cost-center box—and become indispensable to business success.
Watch the full conversation with Andy Dale here:
Getting Closer to the Deal: Where Strategy Begins
If you want to lead, you need to be where the action is. The most effective legal professionals don’t just redline contracts—they understand what drives them.
“What’s the business model behind this deal?” “How does this clause affect our go-to-market plan?” These are the kinds of questions that define the strategic role of in-house lawyers.
Andy encourages legal teams to show up early—on sales calls, in product meetings, during roadmapping sessions. Whether it’s through Slack messages, impromptu check-ins, or a seat at the leadership table, proximity builds trust. And trust unlocks influence.
Relationship-Building as Part of the Strategic Role of In-House Lawyers
Legal shouldn’t be the team you only hear from when something breaks.
The strategic role of in-house lawyers depends on relationships—not just with legal peers, but across the org chart. That means spending time with sales, marketing, engineering, compliance, and finance.
Andy describes it simply: “Have regular conversations. Make legal feel normal. Normalize asking for legal input before problems arise.” This isn’t about formal networking—it’s about creating natural connection points that build legal’s credibility over time.
These micro-moments of alignment are what elevate legal from a function to a strategic force.
Managing Risk Within the Strategic Role of In-House Lawyers
Risk is always present—but the way you navigate it is what defines your value as a strategic legal partner.
Strategic lawyers don’t just highlight problems—they offer options. They understand the company’s risk appetite and help find the right balance. Sometimes that means raising a flag. Other times, it means saying “yes, if…” Guidance like this is central to how in-house lawyers add strategic value.
The key? Know your limits. Rely on your network—inside and outside the company—to pressure-test your thinking. Legal leadership isn’t solo work—it’s collaborative. Collaboration is a key trait of effective in-house legal leadership.
Get Curious About the Industry
Legal knowledge isn’t enough anymore. Business-savvy lawyers invest time in learning the landscape they work in, demonstrating the strategic role they play as in-house lawyers.
Follow the trends. Understand the customers. Know what the regulators are watching. When you speak the language of the business, you’re not just a lawyer—you’re a strategist. This highlights the evolving role of in-house counsel as key business advisors.
Attend industry events. Read what your CEO reads. Talk to cross-functional leaders. Legal teams gain influence when they deeply understand the business landscape.
Have a Point of View
Being strategic doesn’t mean knowing everything—it means having a perspective.
Developing a strong point of view means taking in the facts, asking the right questions, and recommending a path forward. You won’t always be right. But being clear, curious, and decisive is more valuable than waiting until you’re 100% sure. Being decisive like this is central to how in-house lawyers add strategic value.
Start with your instincts. Pressure-test with your network. And be ready to adapt as new information comes in, strengthening legal’s voice in strategic decisions.
So, What’s the Takeaway?
In-house legal teams have a choice: stay boxed in as risk managers—or step up as strategic partners.
That shift doesn’t require a new title. It starts with mindset. Show up early. Speak the language. Build bridges. Offer solutions.
Because when in-house lawyers embrace their strategic role, they don’t just support the business. They help lead it.
Watch the full conversation here: Notes to My (Legal) Self: Season 4, Episode 4 (ft. Andy Dale)
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